Social media decision

PostGaga

A capable technical user can build a practical replacement (core scheduling, storage, and workers) in a few weeks using existing open-source projects; advanced platform edge cases and premium services would still be missing.

Visit website

You pay

$9.99/mo

$120/yr

Read off the official pricing page.

You’d pay instead

$100one-off72 h to build

$0/mo6 h/mo upkeep

On cash alone, building overtakes the subscription at 1 seat.

Open-source builds that already do this

Every project below is open source and already does this job today. Fork one, self-host it, or take the parts you need - the build prompt further down assumes an empty file, and this is the shortcut past that. Licences differ; check the one on each card before you ship. All PostGaga alternatives, with the arithmetic →

brightbean-studioOpen-source, self-hostable social media management platform. Schedule, publish, and manage content across 10+ platforms from a single dashboard.Open on GitHub postiz-appThe ultimate agentic social media scheduling toolOpen on GitHub

What a replacement has to do

Authenticate social accounts, compose a post with per-platform captions and media, schedule it on a calendar, and have a worker publish to each platform at the scheduled time.

What it still won’t have

Viral growth consulting and agency-style services listed on the site
Dedicated customer support and SLA-backed assistance
Proprietary analytics/insights not shown on homepage
Potentially platform-specific posting guarantees (e.g., direct Reels/TikTok upload edge cases)

What remains hard

Product polish and ongoing maintenance

Read the build prompt

First-year cost

Keep paying

Paying is—cheaper in year one.

On cash alone, building overtakes the subscription at 1 seat.

Paid seatsseats

Money you would actually spend

Keep paying

—

Subscription price × seats × 12

Build it

—

AI build —APIs + hosting —

Time you would spend

—

What you would spend

AI to build it$ onceAPIs + hosting$/mo

What we assumed

Initial buildhrsMonthly upkeephrsYour rate$/hr

The verdict above measures whether you could build it. This one is only about money.

Runnable build prompt

Not run yet

Build a self-hostable social-media scheduler using React (TypeScript) frontend, Node.js (TypeScript) + Express API, Postgres for data, Redis + BullMQ for scheduled jobs, and AWS S3 for media. Core features in scope: account connectors (OAuth/token storage) for Instagram/Twitter/Facebook/TikTok, post composer with per-platform captions and media uploads, visual calendar view, scheduling API and background worker that publishes posts and retries on failure, content library for saved drafts/media, and basic user auth. Out of scope: paid consulting/growth services, enterprise SLAs, advanced analytics. Provide production-ready error handling, logging, and a test suite (integration tests for scheduling and worker flows). Deliver Docker Compose and deployment instructions.

How we checked4 sources · 2/3 runs agreed · evidence score 89

How the score was reached

Build verdict base78
An open-source build was found+5
4 cited sources+3
Price verified on pricing page+3
Evidence score89

The base comes from the verdict. Everything under it is a check that either happened or did not, and each one is a fact frozen in this record rather than a judgement made at render time - so the same evidence always produces the same number.

How scoring works →

Cited sources · 4

Every page the run actually retrieved.

official productPostGaga homepage
official pricingPostGaga pricing section
open sourcebrightbean-studio (prior art)
open sourcepostiz-app (prior art)

Integrity checks

What held up, and what did not.

✓ Price read off the page! 2 of 3 runs agreed; the verdict is the majority✓ Citations limited to fetched pages! 1 moat recorded