Social media decision
Postiz
Prefer self-hosting: Postiz publishes an official open-source repo so a technical user can deploy and run the product themselves; pay for hosted plans only if you want managed infra, app-approval assistance, and bundled AI/image/video quotas.
Visit website↗$29/mo
$348/yr
Read off the official pricing page.
$20one-off6 h to build
$50/mo8 h/mo upkeep
On cash alone, building overtakes the subscription at 2 seats.
Open-source builds that already do this
Every project below is open source and already does this job today. Fork one, self-host it, or take the parts you need - the build prompt further down assumes an empty file, and this is the shortcut past that. Licences differ; check the one on each card before you ship. All Postiz alternatives, with the arithmetic →
What a replacement has to do
- Create and schedule a post (text + media), store it, and publish it to multiple social network APIs at the scheduled time; optionally generate post text/images via an external AI API.
What it still won’t have
- Hosted app updates, uptime SLAs, and managed infra
- Company-provided assistance with social-app approvals (Facebook/Instagram/YouTube)
- Included AI-image/video generation quotas from Postiz plans
- Hosted webhooks quota and managed scaling
What remains hard
- Product polish and ongoing maintenance
First-year cost
Keep paying
Paying is—cheaper in year one.
On cash alone, building overtakes the subscription at 2 seats.
Money you would actually spend
Time you would spend
—
What you would spend
What we assumed
The verdict above measures whether you could build it. This one is only about money.
Runnable build prompt
Build a self-hostable Postiz-compatible social scheduler using Docker Compose (Postgres, Redis, optional MinIO for S3), Node.js or Python backend, React admin UI. In scope: REST API for creating/scheduling posts; OAuth connector stubs for X, LinkedIn, and Instagram; worker process (Redis queue + worker) that publishes posts to those APIs at the scheduled time; media upload to S3-compatible storage; simple calendar UI for day/week/month views; integration hooks to call an external AI API (configurable OpenAI or local image model) for text/image generation; webhooks support for post-publish callbacks; logging, basic auth, migrations, error handling, and unit/integration tests. Out of scope: implementing every vendor SDK, training custom AI models, building a full-featured image/video editor, or matching Postiz's full 30+ channel catalogue. Provide deployment instructions, health checks, and a small demo dataset.
How we checked
How the score was reached
- Self-host verdict base92
- An open-source build was found+5
- 4 cited sources+3
- Price verified on pricing page+3
- 1/1 assessment runs agreed+4
- Evidence score99
The base comes from the verdict. Everything under it is a check that either happened or did not, and each one is a fact frozen in this record rather than a judgement made at render time - so the same evidence always produces the same number.
How scoring works →Cited sources · 4
Every page the run actually retrieved.
- official productPostiz — official product
- official pricingPostiz Pricing
- open sourcegitroomhq/postiz-app
- open sourcebrightbeanxyz/brightbean-studio
Integrity checks
What held up, and what did not.
