CRM and sales decision
Fidelatoo
A small technical team can implement a useful subset (phone-based enrollment, QR cards, SMS, basic analytics) rapidly, but they would lose the vendor's claimed wallet visibility, large user network, and polished product/support — and Fidelatoo's network/brand advantages are nontrivial to reproduce.
Visit website↗$25/mo
$300/yr
Read off the official pricing page.
$50one-off30 h to build
$30/mo8 h/mo upkeep
On cash alone, building overtakes the subscription at 2 seats.
Open-source builds that already do this
Every project below is open source and already does this job today. Fork one, self-host it, or take the parts you need - the build prompt further down assumes an empty file, and this is the shortcut past that. Licences differ; check the one on each card before you ship. All Fidelatoo alternatives, with the arithmetic →
What a replacement has to do
- Enroll customer by phone number → award points → show/update digital loyalty card (QR) → redeem rewards
What it still won’t have
- Apple/Google Wallet deep integration and claimed visibility via their wallet network
- Access to Fidelatoo’s claimed large user base and cross-merchant visibility
- Polished merchant-facing product, tested UX, and support team
- Built-in SMS credits model and premium support
What remains hard
- Network effects
Boostez votre visibilité locale auprès de nos +500 000 utilisateurs via le Wallet Apple/Google
- Brand trust
4,6 sur Apple Store
- Brand trust
Join the largest network of local businesses, operating in +25 countries .
First-year cost
Keep paying
Paying is—cheaper in year one.
On cash alone, building overtakes the subscription at 2 seats.
Money you would actually spend
Time you would spend
—
What you would spend
What we assumed
The verdict above measures whether you could build it. This one is only about money.
Runnable build prompt
Build a self-hosted merchant loyalty web app using Node.js (Express), Postgres, and React. In scope: merchant sign-up, create/edit loyalty programs and tiers, staff accounts, customer enrollment by phone number, per-customer QR code pages, API endpoints to award points and redeem rewards, CSV import of customers, SMS sending via Twilio, and a simple analytics dashboard (weekly visits, repeat rate, points issued). Out of scope: native Apple/Google Wallet pass generation and geo-targeted wallet push channels. Include error handling, input validation, authentication (JWT + role-based staff access), automated tests for API endpoints, and containerized deployment (Docker) with a sample docker-compose for Postgres + app. Document setup steps and env vars for Twilio and hosting.
How we checked
How the score was reached
- Partly verdict base52
- An open-source build was found+5
- 4 cited sources+3
- Price verified on pricing page+3
- Hard moats found in the evidence-3
- Evidence score60
The base comes from the verdict. Everything under it is a check that either happened or did not, and each one is a fact frozen in this record rather than a judgement made at render time - so the same evidence always produces the same number.
How scoring works →Cited sources · 4
Every page the run actually retrieved.
- official productFidelatoo — main site
- official pricingFidelatoo Pricing
- open sourcekrayin/laravel-crm
- open sourceDolibarr/dolibarr
Integrity checks
What held up, and what did not.
